Register for the Next #SolarChat on 5/22/13: Solar Marketing and Public Relations
Save the date for the next #SolarChat, May 22nd, when we will hold the second breakout discussion inspired by our March 11th #SolarChat on marketing, PR, and social media engagement in solar. This chat will be dedicated to exploring Solar Marketing and Public Relations.
Raina Russo (@EcoOutfitters and @ChatSolar), #SolarChat’s founder, will be joined by Glenna Wiseman (@GlennaWiseman), a 5+ year marketing veteran of the solar industry and founder of Identity3; Laura Finlayson (@PowerMyWorld), Vice President of Schwartz MSL San Francisco, a premier PR agency for technology and healthcare; Jill Hansen (@JillFive), USA Marketing Director of Talesun Solar USA; and Alison Mickey (@CleanPwrFinance), Public Relations & Corporate Communications Manager of Clean Power Finance.
More About Our Panelists:
Glenna Wiseman‘s marketing services company leverages the unique marketplace identity of solar, renewable energy and green economy companies to fuel their growth. She is the former vice president of marketing for HelioPower, a top 10 U.S. solar integration firm.
As VP at Schwartz MSL San Francisco, Laura Finlayson helps companies translate technical innovation into market advantage. Leveraging the power of the media, Finlayson strategizes campaigns that enable Schwartz MSL clients to level the playing field against entrenched competition or to show how new technologies can mean a whole new ballgame.
Jill Hansen is an international marketing executive with more than 15 years of experience in B2B and B2C PR. Her high-energy, self-motivated persona has made her a marketing leader with strong instincts who enjoys studying the challenges that need to be overcome and plotting the course to achieving the specified goals.
Alison Mickey leads corporate communications and public relations at Clean Power Finance, a financial services and SaaS company whose online business-to-business marketplace connects the solar industry with capital markets. Alison spent two years as a community health educator for the U.S. Peace Corps in the Islamic Republic of Mauritania. She holds an MA in International Studies and Diplomacy from the University of London and a BA in Chinese from Middlebury College.
Will you be there, too? Register now!
For those new to Twitter, a hashtag (#) is an easy way to find and follow people who are tweeting about a certain topic. #SolarChat, founded by EcoOutfitters.net’s Raina Russo, has a simple mission: Curious consumers, energy experts, and installation professionals can tune into Twitter at the designated chat time to share advice and resources, weigh in on discussion topics, pose questions or concerns, and work together to advance solar awareness.
#SolarChat is held on the second and fourth Wednesday of every month from 2:00-3:00 p.m. EST, with special sessions held periodically. See EcoOutfitters.net for more information.